DIY Digital Marketing Blog

Note: I've taken a break from blogging but should hopefully pick back up soon.

If you're like me, you participate on a lot of social networking sites. Part of signing up on these sites is picking a username or vanity URL (i.e. Facebook.com/JoeSmith). I try to keep my username consistent across all the sites I spend time on. I do this for three reasons: My personal...

Lately, I've been getting a lot of SPAM emails with attachments. The "sender" tells me that I need to open the attachment to provide them with information. This might sound obvious but you should never open attachments from people you don't know, especially if it's a weird-looking attachment (i.e. download.exe or...

An inevitable part of hiring someone to build your Web site is that they will need to set up various services or accounts on your behalf. Some examples could include: Registering a domain name (www.yourcompanyname.com) for your Web site through a domain registrar like GoDaddy or Network Solutions Setting up Web site hosting Setting...

Are you graphically challenged like I am? When I'm creating a Web site, I tend to stick to 1-2 colors that I like. That is until I came across the Color Scheme Designer. You can pick a color that you like and then it will recommend three other complementing colors to...

Several months ago, I subscribed to the New York Times' Circuits email newsletter based on a co-worker's recommendation. It comes once a week and has an article written by David Pogue. He's a well-known technology guy that writes really good articles about different gadgets. I saw him speak at a...

One of my biggest struggles as an interactive strategist is staying on top of industry-related news, trends and information. I don't have the luxury of focusing on one area of internet marketing. Clients look to me to provide guidance for a wide variety of things including Web site development, search...

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